Chicory is often used with or as a substitute for coffee. It has no caffeine and offers a smooth roasted flavor comparable to that of coffee. Chicory is especially popular in New Orleans.

Our chicory is made from the root of the chicory plant, Cichorium intybus, also known as endive. The root is dried, roasted, and ground up, to produce a naturally decaffeinated dark brown powder. Chicory's flavor is similar to that of coffee, although it tastes a bit more roasted and has a sweeter aroma. Some detect in it a hint of chocolate.

Few herbs have as long a history as chicory. The ancient Egyptians believed that chicory had therapeutic properties and could be used to purify the blood and treat liver problems. A notable Roman author described the leaves of the plant as an essential part of his diet. Chicory first became popular as a coffee substitute during the early 1800s, when, legend holds, Napoleon's troops brought the herb back to Paris from Northern Europe.

Historically, chicory has always been less expensive than coffee, and has become more popular when coffee is rare or expensive. During the Great Depression and World War II, for instance, many Americans substituted chicory for coffee. Today, many enjoy chicory's unique flavor by brewing chicory tea or blending it with other coffees. The herb is especially favored by New Orleans, where it is often blended with dark roasted coffee.

Chicory is also notable for its medical properties. The herb is used for body cleansing and can be beneficial for the gallbladder and liver. It has also been known to control blood sugar levels.

Chicory can be brewed right in your home coffeemaker. Simply use two to three tablespoons of ground roast chicory for each cup of hot brew desired. Vary the amount to suit your taste. Sweeten with sugar (brown or white) or honey; lighten with milk or cream.